platform, built for Clubs.

partner with us

Tap into the largest distribution network in live

Take control with self-serve ticketing tools

Unlock best-in-class local expertise and support

Trusted by top clubs, promoters, and events

Access the world’s biggest event-going audience

Reach new fans where they already spend time online— at no extra cost

330M+
Global Reach
800+
Distribution Partners

List your event on Ticketmaster, the world’s largest event marketplace

100M+
Monthly Website Visitors
14M+
Monthly App Users
600M+
Tickets Processed

Reach the right fans with local discovery and emerging artist support

From hometown shows to the next big thing, TM Local and TM New Music connect you with nearby fans and spotlight new grassroots talent—boosting your audience and ticket sales.

Utilize our insights to build paid campaigns designed to convert

Partner with our experienced marketing teams to tap into our proprietary database of millions of fan records and extend your event reach to more high-intent customers than ever before.

Universe has joined the team to score more goals with Carlton FC

Universe's self-service tools enable the club to sell instantly, while creating opportunities for members and beyond.

18M
XXX
620M
XXX

Fantastic Local Support

A local account team that supports the club at every stage, from first click to first bounce.

Unlocking More for Members

Club members access VFL matches for free with their personalised card or by redeeming tickets online.

Beyond Event Tickets

Universe manages match tickets, club functions, parking and venue access passes, and more.

Ticketmaster Integration

VFL Matches appear on ticketmaster.com.au alongside the biggest matches and events to maximise engagement.

Sell more with less effort

Waitlist

Capture demand and keep your event sold out

Upgrades

Boost revenue with upgrades and upsells

Social sharing

Grow your following with endless sharing options

Control at the door

Get fans in faster with BoxOffice

Pricing tiers

Sell out with flexible ticket tiers

Artist discovery

Let fans hit play right on your event page

Real-time reports

Get the full picture of your business

Waitlist

Capture demand and keep your event sold out

Pricing tiers

Sell out with flexible ticket tiers

Upgrades

Boost revenue with upgrades and upsells

Artist discovery

Let fans hit play right on your event page

Social sharing

Grow your following with endless sharing options

Real-time reports

Get the full picture of your business

Control at the door

Get fans in faster with BoxOffice

Local support, local expertise

Scale faster with best-in-class account support and 40+ years of segment expertise from the biggest brand in live entertainment.

Data Collection
Simple Event Build
Onsite Support
Fan
Insights
Pre-sale Strategy
Onsale Strategy
Data Collection
Simple Event Build
Onsite Support
Fan
Insights
Pre-sale Strategy
Onsale Strategy
Data Collection
Simple Event Build
Onsite Support
Fan
Insights
Pre-sale Strategy
Onsale Strategy
Data Collection
Simple Event Build
Onsite Support
Fan
Insights
Pre-sale Strategy
Onsale Strategy

Leave your fans in good hands

Tap into global customer support from Ticketmaster— available 7 days a week, with industry-leading response times and customer satisfaction.
“It’s been really great working with Ticketmaster and their Universe platform on our Shacklewell Arms EYOE Recommends series—they have significantly elevated the event’s visibility and also streamlined the ticketing process for everyone. Features like ‘Pay What You Want’ and waitlist on Universe have been very effective in maximising attendance.”
Eat Your Own Ears

Set up and sell out