The Non-Marketer’s Approach to Dashboards
City of Toronto
111 Richmond St W, Toronto, ON M5H 2G4, Canada
Ontario
43.6503522
-79.38379509999999
Description
#dashboardsolutions
Have you ever built a dashboard to monitor and motivate your sales, ops, or customer success team and wondered:
what data belongs on here?
should I use Excel or Klipfolio or Sheets or Tableau for this?
and eventually...why am I the only one looking at my beautiful dashboard?
We've summoned data analytics and dashboard hero, Stéphane Hamel, to Toronto to help us non-marketers leverage data to manage our teams better.
Stephane will cover:
Dashboards help business leaders monitor the health of their organization through a single interface that presents Key Performance Indicators (KPIs) in a way that enables sound short- and long-term decision-making.
Ok, nice, where do I start? In this session, you’ll learn:
How to uncover relevant objectives and requirements;
A simple approach to identify the key metrics that will:
influence behaviour;
measure & monitor progress toward clearly defined goals;
make better informed decisions;
Onboard the team and contribute to a data driven culture.
With actual examples, ideas and tips to make it easier and bring value faster.
Agenda
6:00PM Event check-in + networking icebreaker
6:30PM Stephane Hamel
7:30PM Networking
Stéphane Hamel Bio
Stéphane Hamel is a seasoned independent consultant and distinguished digital analytics thought leader. Recognized as a Google Product Strategy Expert (2016) and considered one of the Most Influential Industry Contributor by the Digital Analytics Association (2012), he previously held a leadership position with award winning Cardinal Path agency, board positions with the DAA and taught Digital Analytics and graduate-level marketing classes at Laval University and UBC.
Stéphane co-manages the largest Google Analytics user community on Google Plus and serve on advisory boards for agencies, startups and vendors in the digital analytics industry. He is frequently called upon to speak at conferences around the world and an often-quoted media contributor on the topic of digital intelligence and analysis.
Stéphane has an eBusiness MBA and work from home in a historical heritage area called Île d’Orléans, near Québec-city.
Big Thanks to our supporters!
The Klipfolio team kindly volunteered to cover Stéphane's costs to travel to Toronto and speak with us. Based in Ottawa, Klipfolio is a cloud app for building and sharing real-time business dashboards on web browsers, TV monitors and mobile devices. Klipfolio helps you stay in control of your business by giving you visibility into your most important data and metrics, wherever you are.
Predictable Revenue, based in YVR, helps companies get started with Outbound prospecting on the right foot with clarity, traction & speed, and minimal risk. The team's Pipeline Automation Software, book, and framework are based on the outbound process & sales team we created for Salesforce.com, which added an extra $100 million in revenue in just a few years.
Hosted by OneEleven
OneEleven is a post-seed tech accelerator focused on helping Canada’s most promising, high-growth startups commercialize their technologies and scale their operations.
This listing has no upcoming events
Start:
2016-10-27T18:00:00-04:00
End:
2016-10-27T20:30:00-04:00
Category
Business
Tickets
General Admission
14.87
CAD
150