MME 4.5: VideoVision - A vision of the future
5 Chancery Ln, London WC2A 1LG, UK
51.51439449999999
-0.11089340000000902
Description
MME 4.5: VideoVision - A vision of the future: the rise and rise of audio-visual
LONDON – 28 November 2019 #VideoVision #mme4pt5
The Power of Audio-Visual
Video
is ubiquitous across the web and all the tech majors are betting big on
their video offering, as well as an increasing number of apps, services
and communications being delivered
in varying video formats. All of the major content studios and
platforms are doubling down on their Audio-Visual services to provide
compelling content for every context.
Video
serves as a versatile and entertaining form of communication and
engagement: it communicates quickly without the need to read text, and
can layer text on to visual and audio
delivery. As ‘the next billion’ are about to join the internet, video
is a key tool for those who don’t read well.
How
will this vision of the future change the digital economics of the
various media and entertainment industries? Under what circumstances are
different audiences consuming video?
How important is video co-creation, collaboration and immersiveness?
What are the different business models to monetise video, and how to
leverage and manage the rule of fanocracy – making and breaking brands,
services and apps?
Our session will explore questions such as:
- the impact be of the next billion joining the internet on video
- music, media and entertainment industries built from scratch…and new video formats
- the neuropsychology of video
- monetisation and business models - subscriptions, pay-as-you-go, AVOD, tipping
- personalisation
- contextualisation
Speakers will be announced shortly. If you have any questions or suggestions re speakers, please contact rassami@2pears.com.
We are expanding the Music 4.5 seminars into Music, Media & Entertainment seminars and therefore also changing the name to MME 4.5.
This change reflects the fact that it is becoming increasingly difficult to discuss the music industry without taking into account the other big media, film and entertainment content businesses and technology platforms. They are all inter-linked and vying for the same consumer attention, subscription, and advertising dollar.
This listing has no upcoming events
Start:
2019-11-28T14:00:00+00:00
End:
2019-11-28T18:00:00+00:00
Category
Business
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