BPI Training: The Sync Business 2 - How Sync Licensing Works
PLEASE NOTE THIS EVENT IS FOR BPI MEMBERS ONLY
This session will be held as a livestreamed webinar. You will be sent a link shortly before the session starts.
This seminar digs deeper into the complexities of sync licensing. It provides the copyright law you need to know to fully understand how sync works, and explores how co-ownership and the slicing of rights makes things more complicated, especially on the songs side.
Topics covered include: copyright controls and ownership conventions; what controls are exploited when music is synchronised; direct licensing v collective licensing; why performing rights add complexities on the songs side; how you can stop the complexities killing a deal.
This session is run by CMU's Chris Cooke.