Paul Reed Smith at CosmoFEST 2023
Cosmopolitan Music Hall, Cosmo Music
10 Via Renzo Dr, Richmond Hill, ON L4S 0B6, Canada
Paul Reed Smith at CosmoFEST 2023
Sponsored by PRS Guitars
Cosmopolitan Music Hall | Cosmo Music | 10 Via Renzo Dr, Richmond Hill ON
Saturday June 3, 2023
Cosmopolitan Music Hall — 2:30 pm - 3:30 pm
Free EXPO Tent Meet & Greet — noon - 12:45 pm (separate event)
Attendees of the either this Paul Reed Smith clinic or the David Grissom clinic will be entered to win a PRS SE DGT David Grissom Signature Gold Top Guitar ($1,149).
CosmoFEST performance clinics will be held in the intimate 240-seating capacity Cosmopolitan Music Hall.
General Admission tickets (free) allow attendees to enter the music hall and select their seat (first-come, first-serve on event day). General Admission ticket holders are welcome to join the free Meet & Greet, but are not guaranteed a spot in line (time is limited, first-come first-serve on event day). General Admission ticket holders should arrive early on event day to line up to choose their music hall seat. Cosmo Music opens at 9 am on event day.
Join us for a rare Canadian appearance; can you remember the last time Paul Reed Smith demo'd in Canada? Well, we can tell you the next time... CosmoFEST 2023! Paul Reed Smith is better known as the founder and CEO of PRS Guitars, which he launched in 1985 in Annapolis. With operations now located in Stevensville, Maryland, it has grown into a world-renowned business, providing axes for the likes of Carlos Santana and Dave Navarro.
ABOUT PAUL REED SMITH
Guitarist, PRS Founder
Paul Reed Smith says the road to his workshop in a historic, haunted Annapolis garret to a state-of-the-art factory was a tough one. Fact is, he always loved working with his hands. Why else would a high school kid sign up for three or four shop classes at a time?
Building the concept, there were a lot of late-night brainstorms. He was lucky if he finished a guitar a month. Once a guitar was completed, he would play it at a gig — field testing in the purest sense. Every design change taught Paul something new. The next change was to build on what he had learned from other players test driving the equipment. Over ten years the company went through three headstocks, several renditions of body shapes, many tremolo designs, and many experiments with woods and construction methods to get the right mix.
Paul also remember hanging out at the local concert arenas for six or seven hours before a show to make friends with the roadies. With a backstage pass in hand, he would peddle his guitars to the stars. One night in ten I’d make a sale. Carlos Santana, Al Di Meola, Howard Leese, and other well-known players agreed to check one out. It was slow, but he made deals. If someone gave him an order, made a deposit, and then didn’t love the finished guitar, he would give them their deposit back even if I couldn’t make my rent the next day.
After getting a small following and orders for more than 50 guitars, the team built two prototypes. Paul popped them in the back seat of his truck and cranked it up, calling on guitar dealers up and down the East Coast. After many days and many miles, he came back with enough orders to start a company. With the support of his wife, skilled assistants, engineers, lawyers, top salesmen, artists, machinists, and friends who emptied their bank accounts to help him get started, they developed a strong team.
If becoming the gold standard of quality in the guitar business was a remarkable achievement for PRS, equally impressive has been its maintaining that standard as the company has grown into a major industry presence. While PRS’s continuing success in this regard demands a constant re-evaluation of materials, tools, and procedures, the bottom-line goal hasn’t changed since the days when Paul Smith hand-crafted his first instruments in an upstairs loft: build extraordinary guitars, guitars with magic.
Some companies see a public relations benefit to invoking the romance of historic guitars from the ’50s and ’60s, but Paul Smith knows that for the people who actually designed and built those classic instruments (people like his mentor, Ted McCarty), PR and romance were the furthest things from their minds. Their goal was to manufacture great instruments, period. Build a guitar whose tone inspires you to be a better player, whose durability will get you through a thousand gigs, whose elegance makes it an artwork in its own right. Build a guitar that players can’t put down, and the romance and the PR and all the rest will follow.
EVENT SUMMARY - FREE OUTDOOR FESTIVAL
Cosmo MusicFEST & EXPO (CosmoFEST) is Canada’s premier musical instrument & gear exhibition and celebration of live music. An all-ages free event, CosmoFEST 2019 saw 14,000 pre-registration attendees. Hosted on Cosmo Music’s 4-acre property and 60,150 sq ft facility in Richmond Hill, CosmoFEST is more than a typical music festival. It is unique and not seen anywhere near this scale within Canada - artists, experts, master builders, and leaders come from across the world to connect directly with fans. Areas include outdoor Main Stage, indoor Cosmopolitan Music Hall, instrument and gear EXPO, retail store, Kidz Zone, Community Zone, Food Trucks, and Beer Garden. Some of the past featured masterclass clinicians, main stage headliners, and guests include Geddy Lee, Dave Grohl, Steve Vai, Nicko McBrain, Tosin Abasi, Big Wreck, Mother Mother, Sloan, Finger Eleven, April Wine, Kim Mitchell, I Mother Earth, Bif Naked, Honeymoon Suite, Yukon Blonde, The Beaches, and Meghan Patrick.
MORE INFO: https://cosmofest.ca/
ABOUT COSMO MUSIC
Cosmo Music has been in business for over 50 years, supporting the passion of making music. We are one of the biggest and best musical instrument retail stores globally, providing sales, service, rentals, and lessons for all types of musical instruments in a one-of-a-kind, world class facility. Our team is 200 strong, including 22 repair technicians and 40 highly qualified teachers. If you’re looking to buy an instrument, rent some gear, improve your playing, get your instrument or gear back into top-working condition, help make your event a success, set up the A/V for your organization, or even just a cool place to hang out and enjoy a coffee, we’ve got you covered.
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General Admission - PAUL REED SMITH CosmoFEST 2023