Business Model Innovation and Value Proposition Design Masterclass
600 King St W, Toronto, ON M5V 1M3, Canada
Over five million business people use our tools to reduce risk, develop a competitive advantage, and grow their business. You too can learn how in just two days.
Business Model Workshop from Strategyzer
What You Get: You'll acquire the language, tools, and processes needed to...
Sketch your existing business model and value proposition
Assess against best practices
Map the environment and competition
Generate improvements and new models
Develop clear customer understanding
Reduce risk of failures through systematic testing
Implement in any business environment
How: By working through case studies, visually engaging examples and over a dozen hands-on exercises, you will learn how to create an invincible business model. This hands-on, limited-availability workshop, set in a unique venue with great food and coffee, is sure to be an invaluable learning experience.
Who Should Attend: Senior executives, strategists, innovation managers, entrepreneurs, consultants or business coaches; anyone looking for hands-on tools to apply to their business models. We welcome participants at any level of experience with our methodology, from beginner to advanced.
Day 1 – Shared Language and Prototypes
9:00 – 11:00The Business Model Canvas
Understanding what business models are and why they are important today
Exploring the Business Model Canvas — a systematic approach to working with business models
[ Coffee Break ]11:30 – 12:30Identifying Customer Jobs
Customer (Segment) Profiles: jobs to be done, pains, gains
Value (Proposition) Map: products and services, pain relievers and gain creators
Problem-solution fit and product-market fit
[ Lunch Break – Provided ]13:30 – 15:30Prototyping Business Models
Starting points for business model innovation
The value of napkin sketches
Discussing trigger questions
[ Coffee Break ]16:00 – 17:00Pitching Business Models
How to pitch to your audience
Evaluating your business models
Day 2 – Test, Learn and Evolve
09:00 – 11.00Talking to your Customers
Why do businesses fail?
Introduction to market testing: customer development
[ Coffee Break ]11:30 – 12:30Testing Business Models
MVPs: Minimum Viable Products
Extracting hypotheses from business models
The Sanity Test: testing the prototype numbers
[ Lunch Break ]13:30 – 15:30Where your Business Model Lives
The business model environment
Preparing for your future based on trends
[ Coffee Break ]16:00 – 17:00Re-inventing Business Models
Improve vs. invent
Challenges of business model innovation in (large) companies
Mapping company culture
Speaker: Alan Smith is co-founder of Strategyzer where he works to create the world’s most simple, practical, and effective business tools. He co-authored Value Proposition Design with Alex Osterwalder and Yves Pigneur, after designing Business Model Generation together. Selling over two million copies in 40+ languages, these tools have become the gold standard for value proposition design and business model innovation. He’s obsessed with business and helping people succeed with theirs.Cancellation & refunds policy. This purchase is non-refundable. No refunds will be offered at any time for this event.
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