BPI Insight Session: Reality Check: AR, VR and Synthetic Realities
BPI Insight Session: Reality Check: AR, VR and Synthetic Realities - in association with Music Ally and BPI official partner Bowers & Wilkins
The upcoming Insight Session will look at trends in the extended reality space – from the ‘now’ of augmented reality (AR), through to recent developments in virtual reality (VR). It will examine whether we are now at its tipping point and the session will also consider the future gazing prospects of synthetic realities, and the implications of these new technologies for the music industry.
Attendees will hear from platforms and services working actively at the heart of this burgeoning business, as well as from music industry professionals and thought leaders on what this means for modern music marketing and connecting artists with fans, as well as commercial opportunities for the future.
More speakers and an agenda for have now been confirmed - details below:
Running times: 4pm - 6pm GMT
Welcome & introduction – Paul Brindley, CEO, Music Ally Reality Check: A presentation by Stuart Dredge, Editor-in-Chief, Music Ally
Focus on AR
Platform Overview: Snap - Manny Adler, Manager, Music Strategy and Programming, Snap interviewed by Marlen Huellbrock, Marketing Executive, Music Ally
Working with AR: Case Studies Adam Cardew, VP, Podcasting & Creative Strategy @ 4th Floor Creative, Sony Music UK George Harb, VP, Digital Marketing & Innovation, Universal Music Group Josh Saunders, Head of Firepit Technology, Warner Music ***
Focus on VR
Platform Overview: Dave Haynes, Director of Vive X, HTC
Working with VR: Case Studies
Jo McNally, SVP of Licensing & Strategy, MelodyVR Roman Rappak, Frontman, Miro Shot & CEO, Overview Ark Sasha Tityanko, Art Director, Sensorium Corporation ***
Focus on Synthetic Realities Landscape Overview: Cherie Hu, Founder, Water & Music ***
Panel Discussion: Vanessa Bakewell, Global Client Partner (Entertainment), Facebook Isabel Garvey, Managing Director, Abbey Road Studios Bob Moczydlowsky, Managing Director, Techstars Music Tiago Correia, Director, Global Digital Business Development, Warner Music Chair: Casandra Strauss, Senior Special Projects Manager, BPI
Please note: The timings are in GMT - if you are logging in from outside the UK, please make a note of timezone differences.
Login details:Please click the link below to join the webinar:https://us02web.zoom.us/j/85862119736?pwd=cWo1a0RxZjJleGJGSW1YY1dBZ1hEUT09Passcode: 423504Or iPhone one-tap : United Kingdom: +442039017895,,85862119736#,,,,,,0#,,423504# or +441314601196,,85862119736#,,,,,,0#,,423504# Or Telephone: Dial(for higher quality, dial a number based on your current location): United Kingdom: +44 203 901 7895 or +44 131 460 1196 or +44 203 051 2874 or +44 203 481 5237 or +44 203 481 5240 Webinar ID: 858 6211 9736Passcode: 423504 International numbers available: https://us02web.zoom.us/u/krCP9o4eY
This event is presented with the support of BPI official partner Bowers & Wilkins.
Bowers & Wilkins, founded in the UK in 1966, has been at the
forefront of high-performance audio for more than 50 years. Bowers &
Wilkins designs and manufactures precision home speakers, headphones, custom
installation and performance car audio products that set new standards for
innovation and sound quality, earning countless awards and accolades from the
world’s leading recording studios and musicians. Bowers & Wilkins’
reputation is based on the unwavering pursuit of the best possible sound and an
unsurpassable music listening experience.
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